My Why

Cathy Caplener, Founder of Be Cause PR

Cathy Caplener, Founder of Be Cause PR


I Promote Your Why and How

My clients work with me because they know right off the bat that I believe in them because I can truly see them.  I see how they can and want to help make our world a better place to live in for ALL.

My Being Is About Your Being

My purpose is to build and promote your CAUSE for EFFECT.  I started Be Cause PR because I knew I could and had to do more with my life.  My calling is not to work in Corporate America. Instead it isto help Corporate America see from the inside how it needs to combine forces with individuals who are visionaries, thought leaders, and people who care for the well-being of others.  PR for me is about RELATIONSHIP and CONNECTING.  I help you see and work from the “inside out” in order for you to share your story and your purpose. Once your know BE in life you will be able to promote your “Why” and “How” for Cause and Effect.

Why Team Up With Cathy Caplener?

I have 23 years of experience working with global public relations agencies and Fortune 20 companies and have now run my own business for 15 years.  I can ramble off names of  amazing thought leaders and social innovators I have worked side by side with.  I have the track record and a resume that shows how I have earned my miles by logging in a lot of hours launching companies and running a business.  But, at the end of the day when I take a look at who I work with and have worked with it is because of one main reason – my faith in people, their purpose in life, and what they can and want to give back to our world.

My Job Description

I am your producer.   I build, launch, and promote individuals, companies, and intiatives.  I lead with public relations, a profession that requires wearing many hats.  This is what I love about running Be Cause PR.  I help my clients with business strategy & development which includes branding, business relationship management, image management, marketing, market analyst relations, social media strategy, sales and promotion.

 

Who I Have Worked With

I have been fortunate in my career to work with amazing people and companies.  I grew up in PR with leading global agencies such as Ketchum www.ketchum.com  and Burson-Marsteller www.bursonmarsteller.com.  Clients I have teamed up with include Adobe, America’s Cup, Bad Boy, Cisco, Compaq, HP, IBM, LA Gear, No Fear, SGI, Silicon Image, Sun, Nortel, and Tibco.  Eight start-ups I worked with were acquired by Fortune 20 companies.  I also work with athletes, artists, entertainers, Causes for profit and non-profit, celebrities, and heretics.

 

Industry “First” Launches

The First True Portable Computer - The Poqet PC

Software in a Box for $99 – Borland C and Turbo Pascal

Tennis Goes Graphite – Kennex Kinetic Technology

Reebok Is About Fitness, Not Just Athletic Apparel – Reebok Aerobic Championships

Bad Boy Clothing Can Mean Good

Java is More Than Coffee – Java Programming Language

Robotics for the Masses – Surveyor Technologies

Personal Virtual Assistant Software – Voice Activated Software Linking Your Voice To Office Applications by Conita Technologies

Photo Software – Sharing and storing photographs on your computer via Easy Photo

TV Goes High Definition – HDMI

The First Earthquake and Hurricane Proof House – Ubuntu Blox Homes