Societal Healing Is Needed More Than Ever

    Societal Healing may sound like a woo-woo phrase but in reality, it is what it sounds and looks like it is.   While going through a pandemic, political, social, and climate chaos and unrest, our country is torn apart.  There is so much anger, hatred, fear, and hurt amongst so many Americans and many are feeling less hope and are turning against one another as they try to find ways to cope with the discomfort.  Instead of turning to one another for support, many are turning against one another.  What many of us forget is how we all just want to be seen, loved, and understood.  We all hurt from time to time and have our own stories and journeys. This is one reason I started the campaign, YOU ARE ENOUGH.  After working on this campaign for two years now, which is simply about helping people not feel alone when it comes to feeling worthy, I now see how it is becoming a SOCIETAL HEALING campaign.  Since the campaign is donation-based where people are donating to get billboards that read YOU ARE ENOUGH up across the country, we are building a family that is sharing love and support forward.  This is a SHARE IT FORWARD campaign and is one that everyone, yes, EVERYONE can relate to.  Now is the time to heal our country and as individuals, we can each find ways to share it forward with others whether it is smiling at a stranger, paying for someone’s cup of coffee, volunteering time to help others, or giving a loved one hug to let them know you appreciate them.  The hashtag #weareinthistogether is so timely yet so broken right now.  How can you find a way to bring people together for good?  How can you help others know that they are worthy and loved?   Think about this as you watch our country become more segregated, filled with anger and despair.  Now is the time to be here for one another.  We are all we...

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Why I Am Forming a Non-Profit To Give Back With Purpose

  After working on the YOU ARE ENOUGH campaign for almost two years, I have decided to form a non-profit called Giving Purpose that will enable and empower individuals and organizations to find ways to give back with purpose.   Running the YOU ARE ENOUGH campaign has been an eye and heart-opening experience.  I have had the opportunity to learn more about how people truly care for the well-being of others and how they are willing to pitch in both financially and emotionally if they believe in the brand and the purpose around a cause.  I am calling this SHARING IT FORWARD because one of my goals with this campaign is to get us out of our scarcity society mindset where we have become the consumer versus the citizen.  Many of us are now lacking the sense of self and purpose we want and need and are driven by consuming to feel enough versus just sitting with the amazing souls that we already are.  We have a lot of lost folks out there who are struggling with the I AM NOT ENOUGH mentality and I believe that we, as a society, need to come together and be positive and supportive mirrors for one another.  The YOU ARE ENOUGH campaign is enabling people to do this and is what people consider to be a societal healing campaign at a time where people need to feel that they are not alone when it comes time to feeling enough.   When I started YOU ARE ENOUGH my goal was to get one billboard up that proudly displayed these words in an effort to help people feel that they are seen, held, and worthy. A year later, during a pandemic,  I have raised enough funds to get 11 billboards up in Los Angeles, signed on my first corporate sponsor, Kinecta, and am in the process of finding ways to integrate the campaign into mental health and wellness programs in Los Angeles.  The LOVE is out there and people want to see the campaign billboards placed throughout the country.  People today are yearning to find ways to make a difference and lead with their hearts.  We constantly hear how consumers are more prone to buy from a brand that is purpose-driven.  What I am digging about the YOU ARE ENOUGH campaign is how people are not only donating funds to the campaign, but they are also playing an active role by sharing these words via merchandise.  They want people to feel into these words when they wear a campaign hoodie, put a yard sign on their front lawn, or wear one of the wristbands.  This is not an I AM ENOUGH campaign.  This is a...

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Teaming Up With Storytellers

When I started the YOU ARE ENOUGH campaign two years ago my main goal was to get a billboard up in every state before the 2020 election while filming a documentary. I wanted to hear what people thought and felt about how the words are or are not a part of their lives. I felt, and still do, that we need to come together around these words and help people in our country feel into their ENOUGHNESS and know that they are not alone when it comes time to feeling enough. One organization that gets this is #Upworthy. I met with them this week and they are going to help me with a multimedia campaign that features those of us who are running kindness campaigns on GoFundMe. My tribe may finally get big enough to get billboards up all around the country. As I look for sponsors to work with I am grateful that Upworthy has decided to team up with me to spread these words in an effort to unify our country. It is time!...

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Purpose Relations Is The New PR —- For All Of Us!

When I started my company, Be Cause PR, my goal was to help folks lean into and promote why they were doing what they were doing, no matter what. I have worked with amazing thought leaders who wanted to make a social impact and I could see the story they wanted to share from their hearts. I also realized that all of us are thought leaders in our own right. I believe all of us have a purpose and the ability to make this world a better place. When it comes down to it, we all want to be seen and heard and we all have a story to tell. So, whether you are a software programmer in the background creating code, or a front-line worker dealing with the public, you need to know that YOU ARE THE PURPOSE and you deserve to be seen for the value you are adding professionally and personally. Purpose Relations is the new PR for all of us because we all are here to make an impact and we need to be recognized for our efforts as human beings. Don’t be shy about tooting your own horn! We are here together to make this world thrive and we need you to be the wonderful you that you are and are becoming.  ...

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